MGM Resorts International
by Abby Coon and Sana Hameed
This was an internship project at Public Hawkeye in which me and three other interns created a brief, came up with ideas (having our intern leader Parnia and Cody Pickett operate as Creative Directors), executed and then presented the final work to Public Hawkeye's CEO as well as other Creative Directors in the company. LEGENDARY became the star of the show and is now in the process to be sculpted into presenting to the actual client MGM Resorts International.
LEGENDARY
Legends are shaped at MGM. A legend is a story that transcends time,
that lives beyond the pages of a storybook, that blurs fact and fiction.
MGM has given rise to legends like Muhammad Ali, Elvis Presley,
Penn & Teller and more. Who says you can’t be next?
MGM gives you the key to live like a legend. Open the door to a place
where you can beat records, defy odds and leave your mark on the world.
What happens in Vegas doesn’t stay in Vegas when you’re a legend.
Your legendary story starts here.
OOH
SOCIAL
UNLIMITED EXCESS
Make your wildest dreams a reality with MGM. With the most
resorts on the strip, we offer you a myriad of ways to customize
your stay. Experience the world, from Egypt to Bali to the Big Apple.
Soar above the skyline without wings. Dive deep under water
without getting wet. All in one night.
Immerse yourself in a dreamscape where you define what’s possible.
Each resort is a new adventure, a new opportunity to indulge
in a fantasy tailored to you.
Don’t limit your imagination—because we didn’t limit ours.
With MGM, dreamers get unlimited excess.