top of page
Slip.
by Abby Coon and Charlie O'Brien
This is a campaign for luxurious pillowcases. This isn't your average
pillow case, this is a pillowcase for the elite, a pillowcase that will make
not just sleep but your daily life feel elevated. You might even want to
talk a little dirty to it.
Award - Silver Dallas ADDY 2020
How it lives
We see these living as billboard and poster ads as well as on social media.
We consider our target millennials who are looking for ways to elevate their lives
and this all starts with sleep considering it is two-thirds of our lives. They would be placed where you are in a hustle and could use more sleep be it walking through the subway, stuck in traffic on your daily commute or trying to get through the day with instagram.
bottom of page